Brand Experience & CX Festivals: Berlin, Germany 2026

Overview

The Brand Experience & CX Festivals 2026 in Berlin, headlined by the 21st edition of Brand Festival on September 10, is a premier two-day summit converging over 1,500 marketing visionaries, CX strategists, and innovation leaders to dissect the fusion of human-centered design, AI-driven personalization, and sustainable storytelling in a $500B+ global brand ecosystem. Hosted at the historic Alte Münze venue overlooking the Spree, this event—curated by Lounge Group—extends its 20-year legacy of blending Nordic efficiency with Berlin’s creative edge, featuring 25+ international speakers on themes like resilient leadership, ethical AI integration, and Gen Z engagement via platforms like TikTok. As Europe’s go-to festival for CX transformation, it spotlights actionable frameworks for turning data into emotional connections, drawing from past triumphs like Nobel laureate Edmund Phelps’ insights on economic narratives and Monica Lewinsky’s advocacy for authentic digital activism.

Attendees will navigate immersive sessions on virtual production via United Illusions’ metaverse demos, roundtables with creative directors from Vapa Media and Human on AI experimentation, and networking receptions celebrating Superbrands Awards, all underscoring Berlin’s role as a hub for forward-thinking brands amid EU privacy evolutions and cultural shifts toward inclusive, tech-augmented experiences.

Event Highlights

• Main Attractions: Visionary keynotes on AI-augmented brand strategies, including Naoki Tanaka’s (Dentsu Lab) data-driven storytelling and Sonja Jost’s (Berlin Chamber of Commerce) green innovation blueprints, with live case studies from Flix and Disney on CX personalization yielding 40% loyalty gains.
• Main Activities or Performances: Interactive roundtables dissecting agency evolution with Attila Kassitzky (Lounge Design) and Alexander Bratimirov (Human), hands-on workshops on productivity mastery by Stoyan Yankov, and film screenings from AI Film Fest finalists showcasing generative tech in narrative crafting.
• Special Traditions or Features: The annual Superbrands Tribute Gala honoring top European brands with awards and networking, plus the Trend Report 2026 launch unveiling CX forecasts, echoing the festival’s decade-plus focus on blending commerce with cultural impact.
• Unique Attractions for Visitors: Exclusive access to the AI Film Fest partner screening with Q&A, pop-up innovation labs at Alte Münze for AR/VR CX prototypes, and after-party receptions in Berlin’s Mitte district fusing tech talks with local street art vibes.

Why Attend

The Brand Experience & CX Festivals 2026 in Berlin is a non-negotiable ignition for leaders reimagining customer journeys in an AI-saturated world, arming you with battle-tested tactics from 25+ global experts—like Ulrike Kerber’s (Hyper Island) AI creativity workshops and Jens Andersson’s (Forsman & Bodenfors) brand innovation playbooks—to craft experiences that transcend transactions and forge lifelong advocacy. Amid economic flux and ethical tech dilemmas, the festival’s intimate 1,500-delegate scale facilitates high-ROI connections with C-suites from Dragon Rouge and Designit, sparking collaborations that elevate your brand from functional to unforgettable, all while navigating EU regs for compliant, scalable personalization.

Beyond strategies, Brand Festival ignites passion through narratives of bold reinvention, from neurodiverse creators to sustainability pioneers like Sonja Jost, reminding us that true CX mastery lies in empathy-fueled innovation. Whether optimizing TikTok funnels or architecting resilient cultures, you’ll emerge with a revitalized network, trend-aligned roadmap, and the creative fire to lead transformative experiences that resonate deeply and endure.

Date & Duration

• Dates: September 10, 2026
• Duration: 1 day

Venue / Location

• City and Main Venue: Held in Berlin, Germany, at Alte Münze, a restored 17th-century mint on the Spree River, offering a blend of historic grandeur and modern facilities for immersive CX events.
• Notable Areas Within the Venue: Includes the grand hall for keynotes and panels, breakout salons for roundtables, riverside terraces for receptions, and exhibit spaces for AI/VR demos.
• Google Maps Address: Alte Münze, Molkenmarkt 2, 10179 Berlin, Germany (Latitude: 52.5175, Longitude: 13.4010).

Ticket Information

• How Tickets Are Sold: Online via brandfestival.eu with super early bird registration open; options for full access, student rates, and group bundles; on-site limited.
• Admission Type: Paid admission; discounted for young professionals and partners.
• Ticket Pricing in USD: Super early bird: $220 USD; standard: $330 USD; VIP with gala: $440 USD (based on 1 EUR ≈ 1.10 USD).
• Special Seating or VIP Options: VIP includes priority seating, exclusive Trend Report access, and Superbrands Gala entry; standard covers full program and networking.
• Ticket Price Range: $220 – $440 USD.

Booking with Euro Travelo

Looking to attend this event hassle-free? Euro Travelo can help you secure tickets, arrange travel, and manage your trip from start to finish. Whether it’s a business conference, trade show, or cultural festival, our team makes it easy for international visitors to join events across Europe. Contact Euro Travelo today to book your tickets and travel arrangements.

Contact Information

• Email: info@brandfestival.eu (general inquiries); speakers@brandfestival.eu (submissions); partners@brandfestival.eu (sponsorship).
• Phone: +36 30 908 2994 (international, English/Hungarian/German available).
• Website: https://www.brandfestival.eu (main site); https://www.brandfestival.eu/berlin (Berlin edition).
• Social Media: @BrandFestivalEU (Instagram), @BrandFestival (Facebook), @BrandFestivalEU (X/Twitter), Brand Festival (LinkedIn), Brand Festival Channel (YouTube).
• Key Staff: Tamás Barna (Managing Director); Zoltán Simon (MD, United Illusions).
• Press/Volunteers: press@brandfestival.eu (press inquiries); volunteers@brandfestival.eu (opportunities, open Q2 2026).
• Note: Response time ~24–48 hours. Multilingual support available.

Getting There

• Nearest Airports: Berlin Brandenburg (BER), 25 km from Alte Münze (~30 minutes by train/taxi); Tegel (TXL, historical reference).
• Public Transport: S-Bahn S9 from BER to Alexanderplatz (10-minute walk, ~$3); U-Bahn U8 to Märkisches Museum station (5 minutes).
• Taxi/Rideshare: Taxis from BER ~$40 (use Free Now or Uber); ranks at Molkenmarkt.
• Parking: Nearby garages like Parkhaus Molkenmarkt (~$20/day); limited on-site, favor public transport.
• Other Access: Bike-sharing via Nextbike at Spree; walking from Hackescher Markt (15 minutes) for cultural immersion.

Accommodation Options

• Luxury Hotels: Hotel Adlon Kempinski (5-star, 1 km, opulent with spa, ~$400-600/night); Ritz-Carlton Berlin (5-star, 1.5 km, elegant luxury ~$350-550/night).
• Mid-Range Options: Novotel Berlin Mitte (4-star, 0.5 km, modern with views, ~$150-250/night); Holiday Inn Express Berlin City Centre (3-star, 0.8 km, breakfast included ~$120-200/night).
• Budget Stays: The Social Hub Berlin Alexanderplatz (3-star, 0.3 km, vibrant co-working vibe ~$80-150/night); Ibis Berlin Alexanderplatz (2-star, 0.2 km, efficient ~$70-120/night).
• Booking Tips: Festival partners like Novotel offer 10-15% discounts; use Booking.com for September deals; book early for Berlin conference season.
• Proximity Note: All options within 1.5 km for U-Bahn access to Alte Münze and Mitte’s brand hotspots.

Reviews

• “Electrifying blend of AI insights and CX mastery—speakers like Tanaka ignited our innovation pipeline!” – CX Lead, Siemens.
• “Roundtables were pure gold; connected with Nordic design pros for game-changing collabs.”
• “Berlin’s energy amplified the festival—left with resilient strategies for our brand overhaul.”