Sirha Bake & Snack 2026, Paris, France
Overview
Sirha Bake & Snack 2026 is the essential biennial meeting point for professionals in the bakery, pastry, and snacking sectors. Held at the Paris Expo Porte de Versailles, this event reflects the rapid evolution of “fast-food” eating habits and the increasing blurring of lines between traditional bakeries and modern snacking outlets. As consumers demand higher quality and more diverse options on the go, the expo provides a platform for artisans, industrial producers, and restaurateurs to discover the equipment and ingredients needed to stay competitive.
The 2026 edition is built around three major themes: Artisanal Excellence, Snacking Innovation, and Digital Transformation. From high-performance ovens and automated dough processing to sustainable packaging and digital order-management tools, the event showcases the entire production chain. By hosting prestigious competitions alongside a dense exhibition floor, Sirha Bake & Snack serves as both a laboratory for new food trends and a critical commercial hub for the French and international baking communities.
Event Highlights
- The Snacking & Innovation Arena: A dedicated space featuring live demonstrations of new food concepts, focusing on health-conscious fast food and creative sandwich-making.
- Bakery & Pastry Competitions: Witness high-level mastery as the next generation of bakers and pastry chefs compete in prestigious regional and national qualifiers.
- The “Green Bakery” Route: A curated trail highlighting exhibitors who offer eco-designed equipment, organic ingredients, and zero-waste packaging solutions.
- Expert Workshops & Roundtables: Engage with industry leaders discussing the impact of rising energy costs, raw material sourcing, and the recruitment of skilled labor.
- Start-up Village: Discover disruptive food-tech companies offering new software for production planning and innovative plant-based ingredients for baking.
Why Attend
Sirha Bake & Snack 2026 is an indispensable destination for bakery owners, pastry chefs, caterers, and food service managers who want to revitalize their product range. The event offers a unique opportunity to test the latest equipment under real working conditions, allowing you to evaluate the ergonomics and efficiency of machines before investing. With over 200 exhibitors and a focused professional audience, the fair facilitates high-quality networking without the overwhelming scale of larger general food shows.
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For suppliers and distributors, the Paris edition provides direct access to the “heart” of the French artisanal market, which is currently undergoing a massive modernization phase. Whether you are looking to source Ancient Grains, implement Contactless Payment Systems, or discover new Frozen Dough Technologies, the forum provides the technical expertise and market insights required to adapt to the new “hybrid” model of bakery-snacking that is dominating the European market.
Date & Duration
- Event Dates: January 18 – January 21, 2026.
- Total Duration: 4 Full Days (Sunday to Wednesday).
- Opening Hours: 09:00 AM – 06:00 PM daily.
Venue / Location
- City and Country: Paris, France.
- Venue: Paris Expo Porte de Versailles (Pavilion 1).
- Google Maps Address: 1 Pl. de la Prte de Versailles, 75015 Paris, France.
Ticket Information
- How Tickets Are Sold: Registration is available through the official Sirha Bake & Snack website; tickets are strictly digital.
- Admission Type: Trade Professionals Only (Verification of business activity required).
- Ticket Pricing: * Early Bird Ticket: Approximately $42.00 (€40.00).
- Standard Ticket: Approximately $63.00 (€60.00).
- Minimum and Maximum Range: Prices range from $42.00 to $63.00.
- Special Seating or VIP Options: Holders of the “Sirha Food” app may receive specific invitations or discounts; press and culinary students may be eligible for free/reduced entry with prior accreditation.
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Contact Information
- Email: hotlinesirhafood@gl-events.com
- Phone: +33 4 78 17 63 51
- Website: https://www.sirha-bakeandsnack.com/en
- Social Media:
- https://www.facebook.com/SirhaBakeAndSnack
- https://www.instagram.com/sirha_bakeandsnack/
- https://www.linkedin.com/company/sirha-bake-and-snack
Getting There
- Nearest Airport: Paris-Orly (ORY), 15 km away (~20 mins by taxi); Paris-Charles de Gaulle (CDG), 35 km away (~45-60 mins).
- Public Transport: Metro Line 12 or Line 8 to “Porte de Versailles”; Tramways T2 and T3a also stop directly at the venue entrance.
- Taxi/Rideshare: Taxis from central Paris cost approximately $25.00 – $35.00; Uber and G7 are the most reliable apps.
- Parking: On-site parking available at “Parking 6” (7-9 Rue George Bernard Shaw) and “Parking 7” (~$45/day).
- Other Access: Easily reachable via the “Périphérique” (Paris ring road) – exit at Porte de Versailles or Porte de la Plaine.
Accommodation Options
- Luxury Hotels: Hotel The Originals Paris Boutique Maison Montparnasse (4-star, 1.5 km, ~$220-350/night); Pullman Paris Tour Eiffel (4-star, 3 km, ~$350-550/night).
- Mid-Range Options: Novotel Paris Porte de Versailles (4-star, On-site, ~$190-280/night); Mama Shelter Paris West (3-star, 0.2 km, modern and trendy ~$150-230/night).
- Budget Stays: Ibis Budget Paris Porte de Vanves (2-star, 1 km, ~$90-140/night); Hotel ibis Paris Porte de Versailles Mairie d’Issy (3-star, 0.8 km, ~$110-170/night).
Reviews
- “The perfect size for a trade fair—you can actually talk to the machine manufacturers without the crowds of Sirha Lyon.”
- “Excellent focus on the ‘snacking’ side of the bakery business; the sandwich competitions were very inspiring for our new menu.”
- “Paris Expo is very easy to get to by Metro, and the new Pavillion 1 facilities are top-notch.”
Maps
Contact
Video
FAQ's
Can I attend the event if I am just starting a business?
Yes, prospective entrepreneurs and creators of future businesses are welcome. During registration, you can select the "project bearer" or "entrepreneur" category. It is an excellent place to find suppliers and get technical advice for your business plan.
Is my ticket valid for all four days?
Generally, a standard trade badge for Sirha Bake & Snack is valid for the entire duration of the event. You should print your badge or keep it on your mobile device for re-entry on subsequent days.
Are children allowed on the exhibition floor?
As this is a professional trade fair featuring heavy industrial machinery, hot ovens, and professional demonstrations, the presence of children under 16 is strongly discouraged. No childcare facilities are provided on-site.
How can I find out which brands will be exhibiting?
A full interactive exhibitor list is usually published on the official website three months before the event. You can filter by product category (e.g., "Milling," "Ovens," "Snacking Ingredients") to plan your visit efficiently.
Are there cooking demonstrations that I can participate in?
While most demonstrations are "masterclasses" led by experts where you observe, there are many opportunities for tasting and informal technical Q&A with the chefs at individual exhibitor booths.
